Mobile app for yacht builders increasing customer loyalty through points program, service management, digital documentation and exclusive offers. Monetization model based on premium subscriptions, service offerings and upselling.
Yacht owners need comprehensive support in managing their vessels, while builders have limited opportunities to build long-term relationships and monetize after sale. Traditional approach relies mainly on phone calls and port visits.
Comprehensive app combining loyalty program with points and rewards, digital service logbook, maintenance schedule, access to exclusive offers and expert recommendations. App increases owner engagement and generates additional revenue for builders.

Example UI of mobile app for yacht owners with loyalty program, service management and digital documentation
Node.js
PostgreSQL
React Native
Expo
Push Notifications
Calendar APIs
Payment Gateway
DigitalOcean
Builder workshops: mapping yacht owner journey, identifying monetization points (service, parts, subscriptions), MVP definition with loyalty program and service management.
UX/UI design referencing yacht industry (maritime color palette, luxury feel). Prototyping flows: premium package activation, points management, service booking.
React Native with Expo implementation: loyalty module, digital service logbook, calendar integrations, push notification system, admin panel for builders.
App Store and Google Play publication, onboarding first owners, activation campaigns, engagement monitoring and service conversion optimization.
Premium subscriptions, increased service sales, upselling of parts and accessories, and fees for exclusive offers generate new revenue streams beyond yacht sales.
Points program and owner statuses (Silver, Gold, Platinum) build long-term relationships. Owners return more frequently to builders for service and upgrades.
Automatic maintenance reminders, expert recommendations and documentation access increase customer satisfaction and reduce risk of technical issues.
App data (usage, preferences, service history) enables offer personalization and better service planning.
Digital documentation and self-service in app reduce customer service workload and speed up service processes.
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